academic-icon Created with Sketch. TextbookSage College PublishingMarketing TheoryA Student Text,Third EditionMichael J Baker, Michael SarenPublished: June 2016From $44.00 Review copy available
reference-icon Created with Sketch. Reference BookNew Directions in Consumer ResearchPaul Hewer, Kathy Hamilton, Aliakbar JafariPublished: October 2015From $1,155.00
academic-icon Created with Sketch. TextbookSage College PublishingMarketing Ethics & SocietyLynne Eagle, Stephan DahlPublished: October 2015From $36.00 Review copy availableClick for online resources
academic-icon Created with Sketch. TextbookSage College PublishingThe Unmanageable ConsumerThird EditionYiannis Gabriel, Tim LangPublished: October 2015From $37.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingGlobal MarketingPractical Insights and International AnalysisCarlyle FarrellPublished: October 2015From $44.00 Review copy availableClick for online resources
academic-icon Created with Sketch. TextbookSage College PublishingThe Market Research ToolboxA Concise Guide for Beginners,Fourth EditionEdward F. McQuarriePublished: April 2015From $49.00 Review copy availableInstructor Resource Site
academic-icon Created with Sketch. TextbookSage College PublishingAdvertising and PromotionThird EditionChris Hackley, Rungpaka Amy HackleyPublished: December 2014From $215.00 Hackley Companion Website
academic-icon Created with Sketch. TextbookSage College PublishingMarketing Communications ManagementAnalysis, Planning, Implementation,Second EditionPaul CopleyPublished: October 2014From $44.00 Review copy availableClick for online resources
academic-icon Created with Sketch. Academic BookThe Cultural Intermediaries ReaderJennifer Smith Maguire, Julian MatthewsPublished: September 2014From $55.00
academic-icon Created with Sketch. TextbookSage College PublishingQualitative Online InterviewsStrategies, Design, and Skills,Second EditionJanet SalmonsPublished: April 2014From $40.00 Review copy availableCompanion Website
academic-icon Created with Sketch. TextbookSage College PublishingFocus GroupsTheory and Practice,Third EditionDavid W. Stewart, Prem N. ShamdasaniPublished: March 2014From $30.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingContemporary Brand ManagementFirst EditionJohny K. Johansson, Kurt A. CarlsonPublished: January 2014From $49.00 Review copy availableInstructor Teaching Site
reference-icon Created with Sketch. Reference BookInternational Perspectives of Marketing TheoryMark Tadajewski, Robert CluleyPublished: December 2013From $1,188.00
reference-icon Created with Sketch. Reference BookPhilosophy of MarketingMark Tadajewski, John O'Shaughnessy, Michael HymanPublished: December 2013From $1,430.00
academic-icon Created with Sketch. TextbookSage College PublishingSports Public RelationsJacquie L'EtangPublished: December 2013From $28.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingPrinciples and Practice of MarketingThird EditionJim BlythePublished: December 2013From $44.00 Review copy availableClick for online resources
reference-icon Created with Sketch. Reference BookNew Directions in Critical Marketing StudiesMark Tadajewski, Robert CluleyPublished: October 2013From $1,188.00
reference-icon Created with Sketch. Reference BookEncyclopedia of Public RelationsSecond EditionRobert L. HeathPublished: September 2013From $415.00
reference-icon Created with Sketch. Reference BookVoluntary and Non-Profit ManagementStephen OsbornePublished: July 2013From $1,188.00
academic-icon Created with Sketch. TextbookSage College PublishingControversies in Contemporary AdvertisingSecond EditionKim Bartel SheehanPublished: August 2013From $49.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingPolitical MarketingTheory and ConceptsRobert P. Ormrod, Stephan C M Henneberg, Nicholas J. O'ShaughnessyPublished: May 2013From $72.00
reference-icon Created with Sketch. Reference BookConsumer Research MethodsJames Fitchett, Andrea DaviesPublished: May 2013From $1,188.00
reference-icon Created with Sketch. Reference BookSocial MarketingR. Craig LefebvrePublished: February 2013From $1,744.00
academic-icon Created with Sketch. TextbookSage College PublishingNontraditional Media in Marketing and AdvertisingRobyn BlakemanPublished: January 2013From $30.00 Review copy available