academic-icon Created with Sketch. TextbookSage College PublishingAdvertising in the Digital AgeTheories and PracticesSevil Yesiloglu, Joyce CostelloPublished: May 2024From $26.00 Review copy availableCompanion Website
academic-icon Created with Sketch. TextbookSage College PublishingCorporate CommunicationA Guide to Theory and Practice,Seventh EditionJoep CornelissenPublished: December 2023From $35.00 Review copy availableClick for online resources
academic-icon Created with Sketch. TextbookSage College PublishingInfluencers and CreatorsBusiness, Culture and PracticeRobert V Kozinets, Ulrike Gretzel, Rossella GambettiPublished: May 2023From $28.00 Review copy available
academic-icon Created with Sketch. Academic BookConsumer ActivismPromotional Culture and ResistanceEleftheria J. LekakisPublished: January 2023From $44.00
academic-icon Created with Sketch. TextbookSage College PublishingOngoing Crisis CommunicationPlanning, Managing, and Responding,Sixth EditionW. Timothy CoombsPublished: January 2022From $57.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingSocial Media MarketingTheories and Applications,Third EditionStephan DahlPublished: May 2021From $36.00 Review copy availableClick for Online Resources
reference-icon Created with Sketch. Reference BookThe SAGE Handbook of PropagandaPaul Baines, Nicholas O'Shaughnessy, Nancy SnowPublished: December 2019From $200.00
academic-icon Created with Sketch. TextbookSage College PublishingUnderstanding Public RelationsTheory, Culture and Society,First EditionLee EdwardsPublished: May 2018From $28.00 Review copy available
reference-icon Created with Sketch. Reference BookThe SAGE Handbook of Consumer CultureOlga Kravets, Pauline Maclaran, Steven Miles, Alladi VenkateshPublished: March 2018From $200.00
academic-icon Created with Sketch. TextbookSage College PublishingOrganizational Crisis CommunicationA Multivocal Approach,First EditionFinn Frandsen, Winni JohansenPublished: January 2017From $40.00 Review copy available
academic-icon Created with Sketch. Academic BookThe Cultural Intermediaries ReaderJennifer Smith Maguire, Julian MatthewsPublished: September 2014From $55.00
academic-icon Created with Sketch. TextbookSage College PublishingSports Public RelationsJacquie L'EtangPublished: December 2013From $28.00 Review copy available
reference-icon Created with Sketch. Reference BookEncyclopedia of Public RelationsSecond EditionRobert L. HeathPublished: September 2013From $415.00
academic-icon Created with Sketch. TextbookSage College PublishingControversies in Contemporary AdvertisingSecond EditionKim Bartel SheehanPublished: August 2013From $49.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingApplied Crisis Communication and Crisis ManagementCases and ExercisesW. Timothy CoombsPublished: June 2013From $49.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingPublic RelationsA Managerial PerspectiveDanny Moss, Barbara DeSantoPublished: January 2012From $44.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingAd CritiqueHow to Deconstruct Ads in Order to Build Better AdvertisingNancy R. TagPublished: December 2011From $40.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingUsing Qualitative Research in AdvertisingStrategies, Techniques, and Applications,Second EditionMargaret A. Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. TaylorPublished: October 2011From $49.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingIntroducing Public RelationsTheory and PracticeKeith ButterickPublished: February 2011From $29.00 Review copy available
reference-icon Created with Sketch. Reference BookThe SAGE Handbook of Public RelationsFirst EditionRobert L. HeathPublished: July 2010From $195.00
reference-icon Created with Sketch. Student ReferenceSage College PublishingKey Concepts in Public RelationsFirst EditionBob Franklin, Mike Hogan, Quentin Langley, Nick Mosdell, Elliot PillPublished: March 2009From $65.00 Review copy available
academic-icon Created with Sketch. Academic BookCorporate CommunicationsConvention, Complexity and CritiqueLars Thoeger Christensen, Mette Morsing, George CheneyPublished: March 2008From $95.00
academic-icon Created with Sketch. TextbookSage College PublishingPublic RelationsConcepts, Practice and CritiqueJacquie L'EtangPublished: December 2007From $40.00 Review copy available
reference-icon Created with Sketch. Reference BookThe SAGE Handbook of AdvertisingGerard J Tellis, Tim AmblerPublished: November 2007From $200.00