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Exploring Mass Communication
Exploring Mass Communication: Connecting with the World of Media
By best-selling author Vincent F. Filak
Perfect for your Introduction to Mass Communication course, Exploring Mass Communication: Connecting with the World of Media examines the many paths that led to our digital media world and how digital media both connects and disconnects us.
While providing the need-to-know concepts, history, and theories, Vincent F. Filak urges students to critically think about how media affects them, and how they can best engage with media to improve their everyday lives. Through Filak's conversational and personable style, the text interweaves inclusivity and diversity throughout, presenting a modern and fresh approach that today’s students will connect with.
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