Lars Bergkvist Zayed University, Abu Dhabi, UAE Lars Bergkvist, Professor of Marketing, Zayed University, Abu Dhabi, UAE. academic-icon Created with Sketch. TextbookSage College PublishingMarketing CommunicationsObjectives, Strategy, TacticsJohn R Rossiter, Larry Percy, Lars BergkvistPublished: September 2018From $40.00 Review copy availableClick for online resources
academic-icon Created with Sketch. TextbookSage College PublishingMarketing CommunicationsObjectives, Strategy, TacticsJohn R Rossiter, Larry Percy, Lars BergkvistPublished: September 2018From $40.00 Review copy availableClick for online resources
