academic-icon Created with Sketch. TextbookSage College PublishingAd CritiqueHow to Deconstruct Ads in Order to Build Better AdvertisingNancy R. TagPublished: December 2011From $40.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingUsing Qualitative Research in AdvertisingStrategies, Techniques, and Applications,Second EditionMargaret A. Morrison, Eric Haley, Kim Bartel Sheehan, Ronald E. TaylorPublished: October 2011From $49.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingManaging Media WorkMark DeuzePublished: July 2010From $40.00 Review copy available