reference-icon Created with Sketch. Reference BookThe Sage Handbook of Promotional Culture and SocietyLee Edwards, Clea Bourne, Jason Vincent A. Cabañes, Gisela CastroPublished: January 2025From $185.00
academic-icon Created with Sketch. TextbookSage College PublishingAdvertising in the Digital AgeTheories and PracticesSevil Yesiloglu, Joyce CostelloPublished: May 2024From $26.00 Review copy availableCompanion Website
academic-icon Created with Sketch. TextbookSage College PublishingExperiential MarketingIntegrated Theory & Strategic ApplicationRose Leahy, Pio Fenton, Holly BarryPublished: September 2022From $31.00 Review copy availableFind the Online Resources
academic-icon Created with Sketch. TextbookSage College PublishingGlobal Marketing and AdvertisingUnderstanding Cultural Paradoxes,Sixth EditionMarieke de MooijPublished: November 2021From $44.00 Review copy availableClick for Online Resources
academic-icon Created with Sketch. TextbookSage College PublishingAdvertising and PromotionFifth EditionChris Hackley, Rungpaka Amy HackleyPublished: May 2021From $40.00 Review copy availableClick for online resources
academic-icon Created with Sketch. TextbookSage College PublishingMarketing CommunicationsObjectives, Strategy, TacticsJohn R Rossiter, Larry Percy, Lars BergkvistPublished: September 2018From $40.00 Review copy availableClick for online resources
academic-icon Created with Sketch. TextbookSage College PublishingOrganizational Crisis CommunicationA Multivocal Approach,First EditionFinn Frandsen, Winni JohansenPublished: January 2017From $40.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingAdvertising and PromotionThird EditionChris Hackley, Rungpaka Amy HackleyPublished: December 2014From $215.00 Hackley Companion Website
academic-icon Created with Sketch. TextbookSage College PublishingControversies in Contemporary AdvertisingSecond EditionKim Bartel SheehanPublished: August 2013From $49.00 Review copy available
academic-icon Created with Sketch. TextbookSage College PublishingAd CritiqueHow to Deconstruct Ads in Order to Build Better AdvertisingNancy R. TagPublished: December 2011From $40.00 Review copy available
reference-icon Created with Sketch. Reference BookAdvertisingChris HackleyPublished: November 2009From $880.00
reference-icon Created with Sketch. Student ReferenceSage College PublishingDictionary of Marketing CommunicationsNorman A. P. GovoniPublished: July 2003From $75.00 Review copy available