Managing Innovation and Entrepreneurship
- Robert D. Hisrich - Kent State University, USA
- Claudine Kearney - University College Dublin, Quinn School of Business
Innovation and entrepreneurship define successful businesses in our global economy.
Creativity & Innovation
The first book to look at innovation/entrepreneurship from an international perspective, this new text provides a step-by-step process for managing innovation and entrepreneurship in an organization in both turbulent and stable economic times. Authors Robert D. Hisrich and Claudine Kearney demonstrate how to manage innovation on a day-to-day basis—using a wide range of real world scenarios, theories, principles, best practices, case studies, and modern examples. The book provides detailed coverage of each aspect of the process of innovation required to achieve success, including what it takes to build an innovative and entrepreneurial organization, how to develop innovation and entrepreneurship in both individuals and teams, how to manage and operationalize innovation and entrepreneurship, how to develop a global business plan, and more.
This is an invaluable text and a must read for all students.
This book provides good case studies to understand the nature of innovation for students in Public Administration Department who will then understand the concept of innovation in public sector/governments.
A very good text which offers many fresh perspectives
Unfortunately, the textbook's focus was innovation rather than entrepreneurship, esp. in the international context. For this reason it couldn't become adopted for the International Entrepreneurship course. However, for a course in Innovation it could be a very interesting and timely reading.
Sage College Publishing
