Preface
Acknowledgments
About the Author
Chapter 1. An Introduction to Learning
The Ethics of Conducting Research
Critical Thinking Questions
Chapter 2. The Modification of Instinctive Behavior
The Instinctive Basis of Behavior
Habituation and Sensitization
Learning in the Aplysia Californica
Critical Thinking Questions
Chapter 3. Principles and Applications of Pavlovian Conditioning
Principles of Pavlovian Conditioning
Temporal Relationships Between the Conditioned Stimulus and the Unconditioned Stimulus
Conditions Affecting the Acquisition of a Conditioned Response
Extinction of the Conditioned Response
Other Inhibitory Processes
A Conditioned Response Without Conditioned Stimulus– Unconditioned Stimulus Pairings
Applications of Pavlovian Conditioning
Critical Thinking Questions
Chapter 4. Theories of Pavlovian Conditioning
The Nature of the Conditioned Response
Stimulus-Substitution Theory
The Conditioning of an Opponent Response
Sometimes-Opponent-Process Theory
The Nature of the Pavlovian Conditioning Process
Rescorla–Wagner Associative Model
The Unconditioned Stimulus Preexposure Effect
The Potentiation of a Conditioned Response
The Conditioned Stimulus Preexposure Effect
The Importance of Within-Compound Associations
A Comparator Theory of Pavlovian Conditioning
Mackintosh’s Attentional View
The Retrospective Processing View
Critical Thinking Questions
Chapter 5. Principles and Applications of Appetitive Conditioning
The Legacy of B. F. Skinner
Instrumental and Operant Conditioning
Schedules of Reinforcement
How Readily Is an Instrumental or Operant Response Learned?
Extinction of an Instrumental or Operant Response
Partial Reinforcement and Resistance to Extinction
Critical Thinking Questions
Chapter 6. Principles and Applications of Aversive Conditioning
Principles of Aversive Conditioning
The Avoidance of Aversive Events
The Effectiveness of Punishment
The Negative Consequences of Punishment
Applications of Aversive Conditioning
The Ethical Use of Punishment
Critical Thinking Questions
Chapter 7. Theories of Appetitive and Aversive Conditioning
The Nature of Reinforcement
Probability-Differential Theory
Application: The Use of Activity Reinforcement
Response Deprivation Theory
Principles of Behavioral Economics
The Nature of Avoidance Learning
Critical Thinking Questions
Chapter 8. Biological Influences on Learning
Generality of the Laws of Learning
A Behavior Systems Approach
Schedule-Induced Behavior
Flavor Preference Learning
The Avoidance of Aversive Events
The Biology of Reinforcement
Critical Thinking Questions
Chapter 9. Traditional Learning Theories
Traditional Learning Theories
Hull’s Associative Theory
An Evaluation of Associative Theory
Spence’s Acquired Motive Approach
Guthrie’s Contiguity View
An Evaluation of Contiguity Theory
Tolman’s Purposive Behaviorism
An Evaluation of Purposive Behaviorism
Critical Thinking Questions
Chapter 10. Stimulus Control of Behavior
The Stimulus Generalization Process
Hull–Spence Theory of Discrimination Learning
Errorless Discrimination Training
Sutherland and Mackintosh’s Attentional View
Continuity Versus Noncontinuity
Critical Thinking Questions
Chapter 11. Cognitive Control of Behavior
The Insurmountable Barrier
Tolman’s Purposive Behaviorism
A Mental Representation of Events
Hopelessness Theory of Depression
The Neuroscience of Learned Helplessness
A Cognitive View of Phobic Behavior
Critical Thinking Questions
Chapter 12. The Storage of Our Experiences
A Three-Stage View of Memory Storage
A Rehearsal Systems Approach
The Neuroscience of Memory Storage
Critical Thinking Questions
Chapter 13. Memory Retrieval and Forgetting
Reconstruction of the Past
The Neuroscience of Memory Retrieval
Critical Thinking Questions
Glossary
References
Author Index
Subject Index