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The SAGE Encyclopedia of Communication Research Methods
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The SAGE Encyclopedia of Communication Research Methods

Four Volume Set
Edited by:
  • Mike Allen - University of Wisconsin - Milwaukee, USA, University of Wisconsin–Milwaukee


April 2017 | 2 064 pages | SAGE Publications, Inc

Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet.  Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies.  Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies.  Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets.   In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments.  Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data.  Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. 

Features:

  • 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats.
  • Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries.
  • Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index.
  • Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys.
  • The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

 
Volume 1
 
List of Entries
 
Reader’s Guide
 
About the Editor
 
Contributors
 
Introduction
 
A
 
B
 
C
 
D
 
E
 
Volume 2
 
List of Entries
 
F
 
G
 
H
 
I
 
J
 
K
 
L
 
M
 
Volume 3
 
List of Entries
 
M (Cont.)
 
N
 
O
 
P
 
Q
 
R
 
Volume 4
 
List of Entries
 
S
 
T
 
U
 
V
 
W
 
Z
 
Appendices
 
Appendix A: Modern History of the Discipline of Communication
 
Appendix B: Resource Guide
 
Index

"Overall, the encyclopedia is a useful, readable, and accessible addition to the library of any communication research professional or student. It is a welcome addition to an area where scholarly literature has been scant. This book is recommended for academic libraries."

S. Mofford
ARBA

"This encyclopedia thoroughly covers the research process... The entries are concise and offer further reading selections... Verdict: Suitable for communication collections, this impressive reference work should interest graduate students in communication."

Claude Ury
Library Journal
Key features

Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. The SAGE Encyclopedia of Communication Research Methods contains entries cover every step of the research process accompanied by engaging examples from the literature of communication, journalism, and media studies.

Key features include:

  • 700 signed entries spanning four volumes, available in choice of electronic or print formats
  • a Reader’s Guide groups entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries
  • back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index
  • entries conclude with References/Further Readings and Cross References to related entries to guide students further in their research journeys
  • the Index, Reader’s Guide themes, and Cross References combine to provide robust search-and-browse in the electronic version.

Select a Purchasing Option


Rent or Buy eBook
ISBN: 9781483381442

Hardcover
ISBN: 9781483381435
$765.00

This title is also available on SAGE Knowledge, the ultimate social sciences online library. If your library doesn’t have access, ask your librarian to start a trial.

This title is also available on SAGE Research Methods, the ultimate digital methods library. If your library doesn’t have access, ask your librarian to start a trial.