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The End of Television?
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The End of Television?
Its Impact on the World (So Far)

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September 2009 | 236 pages | SAGE Publications, Inc

Is television dead? The classic television era of the 1950s and 1960s, characterized by limited choices of programs broadcast on over the air channels to families as if they were seated around a hearth – and to a nation as if gathered around a campfire – has indeed ended.

That early stage of "sharedness" and "scarcity" gave way to the television of "plenty," when satellite and cable and competition reigned, choice was suddenly expanded, and every room in the home had its own television set. And now television offers infinite choices where we can view what we like; when we like; where we like; on a variety of screens, telephones, and Web sites. Some researchers assert that television is not dead but has merely moved from a "collectivist" to an "individualist" phase.

Throughout the drastic evolution of this media, thousands of studies have examined the short-term effects of television, such as the evaluation of persuasion campaigns. Yet there is scant research on the overreaching sociological impacts of television and its centrality to Western culture over the past 60 years. This compelling volume of The ANNALS is the first collection of rigorous articles devoted to studying ways in which television has impacted our values, ideologies, institutions, social structure, and culture.

Focusing on classic television, these leading experts in media studies delve into the effects on social institutions (namely family and politics) and its effects on values and everyday behavior. These seminal articles lay the groundwork for innovative studies of the numerous ways that television has impacted democracy; social integration (nation and family); trust and suspiciousness; materialism; and identity (social and physical). Students and researchers will find a wealth of inspiration for new research projects. It is a must-have resource for social scientists interested in media studies.


Elihu Katz
The End of Television
Daniel Dayan
Sharing and Showing: Television as Monstration
Joshua Meyrowitz
We Liked to Watch: Television as Progenitor of the Surveillance Society
Amanda D. Lotz
What Is U.S. Television Now?
William Uricchio
Contextualizing the Broadcast Era: Nation, Commerce and Constraint
John P. Robinson and Steven Martin
Of Time and Television
Paul Frosh
The Face of Television
John Ellis
The Performance on Television of Sincerely Felt Emotion
David E. Morrison
Cultural and Moral Authority: The Presumption of Television
Peter Lunt
Television, Public Participation and Public Service: From Value Consensus to the Politics of Identity
Andrea Press
The End of Television: Gender and Family in Television’s Golden Age and Beyond
Sonia Livingstone
Half a Century of Television in the Lives of Our Children
Michael Gurevitch, Stephen Coleman, and Jay G. Blumler
Political Communication –Old and New Media Relationships
Menahem Blondheim and Tamar Liebes
TV News and the Nation: The End?
Monroe Price
End of Television and Foreign Policy
Garry Whannel
Television and the Transformation of Sport
Paddy Scannell
The Dialectic of Time and Television

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