Survey Research
- Roger Sapsford - University of Teesside, UK
Research Methods in Sociology
Thoroughly revised and updated, it presents:
- concise and analytic coverage of multivariate analysis techniques
- a brand new chapter giving theoretical and practical advice on the stages involved in constructing scales to measure attitude or personality
- an up-to-date account of using materials on the internet
- addition of concise introductions and summaries to all chapters
This book will prove to be equally useful for students conducting small research projects in the social sciences or related professional/applied areas, researchers planning systematic data collection for applied purposes and policy makers who want to understand and analyse the research with whose conclusions they are presented.
Great introductory detailing the rationale and practical applications of survey research. Great for both undergraduate and postgraduate students looking to adopt a survey element to research projects/dissertations.
This book helps understand the reader everything about survey research in a practical way. I recommend this to all my project students doing surveys.
The book proves that it is possible for beginners to understand the rationale and the procedures for undertaking surveys their studies in a context of confusion faced by students who are using books written for want of money and promotion by gate crashers in our higher education sector
Excellent resource especially when used in conjunction with complete syllabus
This is an excellent book on Survey Research. The author explains both theoretical and practical issues related to social surveys and provides examples. In addition some key statistical concepts have been explored in an accessible fashion.
Sage College Publishing
