Social Research Methods
Qualitative, Quantitative and Mixed Methods Approaches
- Sigmund Grønmo - University of Bergen, Norway
Whether you are just beginning your research journey or are a seasoned traveller, it helps you:
• Decide what you want to achieve with your research
• Know what options you have to explore your goals
• Navigate the nuances of different research approaches
• Understand the decisions of other researchers
• Choose what path best suits your project.
Through real-life examples demonstrating different types of research, the book introduces qualitative, quantitative, and mixed methods approaches so you can compare different methods at every stage of the research process, from initial idea and design to data collection and analysis.
This new edition includes new chapters on collecting and analysing mixed methods data, and additional content on qualitative data analysis. New examples reflect the cultural and global diversity of social research, and extra visual aids and summaries support understanding of key research concepts and stages.
The book is accompanied by an online teaching guide, including videos, additional case studies, annotated articles, and critical thinking exercises.
Supplements
"This is a must-have. Sigmund Grønmo's book provides a comprehensive and accessible introduction to contemporary social research approaches, designs and methods. This second edition includes timely and valuable new materials; particularly those on comparisons and combinations when collecting and analysing data. Like the first edition, this one will go straight to my reference bookshelf ... and onto all my major course reading lists."
"Research methods manuals are often too technical and devoid of any real-life examples. This book however provides a rather apt account of society and contextualises the use of research methods in a rather effective manner. "
Studying children and youth has never been more important than today and Sigmund Gronmos' Social Research Methods (2nd edition) is the text I use to introduce my students on the chronological and methodological hows and whys of doing research. Not only are ethical considerations included, but also Gronmos has two engaging and well-written chapters on asking and answering questions in new areas of child research as well tips for teaching my students how to present research once their assignments are completed. Social Research Methods lays the foundation for my students to continue working on their research topics in fourth-year independent and post-graduate studies.
This second edition remains an important resource for students. Everything is covered! From asking the right questions to learning about using digital tools or developing different ways of writing and presenting research. Extra resources in each chapter, including contemporary case studies, will equip students with everything they need to know about doing social research.
I adopted this book to provide students with essential tools for conducting well-rounded and rigorous research. It is an accessible yet thorough resource for students learning research techniques.
This is a wonderful book, especially for undergraduate teaching and reading. I enjoyed it very much. A must-have indeed!
Sage College Publishing
