Encyclopedia of Science and Technology Communication
- Susanna Hornig Priest - Oregon State University, USA
In the academic world, the term "science communication" refers both to a set of professions (such as science journalism and public information work) and to an interdisciplinary scholarly research specialization. Much of this research is aimed at improving our understanding of the best ways to communicate complex information, especially to people who are not scientists. Science communication specialists are concerned with giving people useful information about health, environment, and technology – as well as science itself. In order to do this, we also need to improve our understanding of how people think, form opinions, and process information.
Additionally, professional practitioners in science communication are engaged in strategic and ethical decisions every day, such as: How should reporters cover the issue of climate change? Should the views of scientists who do not believe that climate change has been caused by human activity be included alongside the views of those who do, in order to give a "balanced" story, or does this mislead the public into thinking that both of these positions are equally accepted within the scientific community?
The Encyclopedia of Science and Technology Communication provides information on the entire range of interrelated issues in this interdisciplinary field in one place, along with clear suggestions on where to begin the search for more. Geared towards undergraduate and graduate students in journalism, communication, mass communication, and media studies, as well as towards working journalists, public information officers, and public relations specialists, this encyclopedia introduces this vast, fascinating field while challenging the reader to question assumptions inherent in communication across disciplinary boundaries.
Key Themes
- Associations and Organizations
- Audiences, Opinions, and Effects
- Challenges, Issues, and Controversies
- Changing Awareness, Opinion, And Behavior
- Critical Influences and Events
- Global and International Aspects
- Government Agencies (US)
- History, Philosophy, and Sociology of Science
- Important Figures
- Journal Publications
- Key Cases and Current Trends
- Law, Policy, Ethics, and Beliefs
- Major Infrastructural Initiatives
- Practices, Strategies, and Tools
- Professional Roles and Careers
- Public Engagement Approaches
- Theory and Research
- Venues and Channels
".... This highly interdisciplinary set is aimed at an equally broad audience of graduate and undergraduate students in communications, mass media, and journalism as well as postgraduate practitioners.... A nice addition is an appendix that describes academic programs in relevant disciplines including science journalism, science writing, and science communication.... BOTTOM LINE: The staggering diversity of topics covered here will appeal greatly to libraries serving researchers, scientists, journalists, and/or policymakers whose interests span the many disciplines covering science communications. An excellent addition to academic, large public, and special libraries."
"This interdisciplinary resource includes over 300 entries on a wide range of topics related to science communication as both a profession and a research specialization.... Offering perspective on the way nonscientists learn about science-related topics, this is a welcome addition to any academic and large public library, not just those serving journalism and communication students. Also available as an e-book."-BOOKLIST
"Summing Up: Highly recommended. All academic and large public libraries; lower-level undergraduates and above; general readers."