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This book would be useful for any leisure, sport, or tourism student who has no previous knowledge of research methods. Its style and language make it particularly useful for first year students in degree or diploma programs... well conceived and easy to read and understand.

Annals of Tourism Research

I like this book very much. The style of writing is wonderfully clear and the author explains areas such as sampling and significance in a much better way than many very well known texts. It will be an incredibly useful book for students. Though the author eschews a recipe book approach there is a nice balance between reflecting on method and showing the reader how to do research through a pragmatic, best practice approach.

Malcolm Williams

clear structure and explanation

Professor Tatjana Seibt

An essential text for Leisure, Sport and Sport Tourism students!

Miss Engela Van der klashorst

Excellent demonstration of how the research process is applied.

Ms Jane Warren

A good, accessible book with a good range of empirical methods. Have passed onto colleagues in my office.

Dr James Cherrington

The book is well written and each chapter helps to reinforce the lecture programme for the modules Research Skills and Work-based Project.

Mr Paul Waltham

Good entry level text that new students on Lv 4 will really appreciate. Clearly written in a style that aids understanding and will develop their knowledge and ability to apply research techniques to this subject

Mr Shane Thurlow

Essential elements associated with research in the fields of leisure, sport and tourism are introduced and explained in a clear manner. This book is informative and easy to read, hence, it is ideal for those who are not familiar with reseach in those fields.

Dr Miyoung Oh

A very well written book, and will be very useful for, not only students on my module, but the majority of the tourism programme within the University.

Mr John Newby

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Sage College Publishing